Getting a Designation: Know what you’re doing it for

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I believe in knowledge for the sake of it.

But you need to figure out the marketing game in order to attract clients and assets.

Having a designation isn’t going to attract new clients through the front door.

This also marks the second time I misspoke this week: I’m pretty sure Alex Lifeson used a Flanger with Chorus on The Spirit of Radio. I believe I said Phase Shifter. (I can get the same sound with a Phaser FYI…)

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